Building an email list is critical to any business and should always be part of your marketing strategy.
I’m going to walk you through the easy steps to set up your AWeber list. I personally love AWeber because it integrates SO easily with Kajabi and they have awesome training videos and excellent customer service. So let’s get started
You will need:
- An AWeber account- if you don’t have one yet, you can grab your AWeber account here.
- Somewhere to start building your list like a website, a blog, a Facebook page, or your Kajabi site!
Step 1: Create List
Once you log into your account, click on the “Create and Manage Lists” link. You will be taken to a list of your current mailing lists.
In the right side, you will see a link to create a new list. Click the link. You will be taken to a page where you can fill out list info.
Step 2: Add Basic List Info
On this page, you will be asked to fill in information specific to this list such as list name , description, email info, and the contact info (for CAN-SPAM Act.) Most of the info is required.
Step 3: Add Company Branding Info
The company branding info is not required in order to set up the list. However, it’s a good idea to get into the habit of completing this info to help your customers recognize your sites. It also gives your subscribers a sense of security.
Click in the appropriate boxes to insert the company name, website url (often matches list email), company or site logo, and your signature. Your signature could contain the main company link, support link, or other important info.
Step 4: Auto Post To Twitter And Facebook
Here you have the option to auto post your broadcasts to Twitter or Facebook. Simply fill in the appropriate social networking information. Depending on your needs, you may want to add a different twitter account that matches the list’s website. For example, if this particular list is on mycountrycookin.com, you may want your matching twitter account info to go here.
Step 5: Subscriber Notifications
If this is your first list or you want to monitor how many subscribers you get to a new list, you may want to receive a notification when someone subscribes. To do this, just enter your name and addy in the notification area. Then, click the “Save Settings” and “Go To Step 2” buttons.
Step 6: Adjust Optin Settings
It is highly recommended that you use the optin method; however, you may turn this option off. However, AWeber requires an optin under certain circumstances, such as when importing subscribers. It must also be used any time subscribers are added by sending an email to your autoresponder’s address as through a signup box.
When using the optin method, rather than sending a bland confirmation email, you will want to modify or personalize the default text. The areas that may be modified include the subject, the intro, and the signature. Notice that the actual confirmation message and link cannot be edited.
When editing the subject, you may choose to select a pre written subject or add your own. In each of the other sections, you add your own info and can choose to personalize it to include any of the subscriber’s information, such as their first name.
Step 7: Add Success Page URL
Rather than leaving your subscribers not knowing what to do after they click the confirm link in the email, insert a success page url. We often refer to these as a thank you page. Depending on the purpose and setup of your list, you may want to include a page with a download link to a free product. Remember, this is where they go AFTER they confirm their subscription.
Once your url is added, click “Save List Settings.”
Now that you have successfully set up your mailing list, you are ready to start sending broadcasts or follow up messages
p.s. interested in trying out AWeber?